How Allied Outdoor Solutions Is Turning Completed Backyard Projects Into New Business

Allied Outdoor Solutions is one of the biggest names in Texas when it comes to outdoor living — pools, kitchens, patio covers, remodels, Carvestone, and full backyard transformations. Their footprint is huge, and so is their competition. When they brought us out to Houston, the goal was simple: turn their finished projects and daily operations into the kind of content that attracts more homeowners, builds more trust, and fuels more sales.

The goal: create content that attracts more homeowners, builds more trust and fuels more sales.

We spent three packed days on the ground with their team — shooting at their headquarters and touring customer homes across the city. At their HQ, we focused on leadership interviews, meet-the-team features, short social trends, and behind-the-scenes moments that show how Allied leads the outdoor living and design space. We even mic’d up one of their designers and captured the full rendering-to-reality process, pairing their 3D designs with our real footage for a standout content piece that homeowners love to see. The showroom, the culture, the energy — it all came to life on camera.

Then we hit the road. Over the next few days, we visited five customer homes, each one showcasing a different part of Allied’s capabilities. Pools, patio covers, fire pits, Carvestone, outdoor kitchens, small-space solutions, full remodels — every stop gave us something unique. We captured walkthroughs, genuine client reactions, families using their spaces, and the kind of detailed craftsmanship that sets Allied apart. We layered in vertical ad-style clips, drone work, lifestyle moments, and before-and-after storytelling pieces that make homeowners stop mid-scroll.

By the time we wrapped, Allied had more than 70 combined pieces of content that they could utilize anywhere — short-form content on social, testimonials, horizontal and vertical ads, sales tools, emails, and anything in between. And because everything was shot in real homes, the content carries a level of trust and authenticity you can’t fake or stage.

In markets as big and competitive as Texas, this is the edge: turning finished projects into an engine for awareness, credibility, and new business.

Allied Outdoor Solutions is doing it right — and the results show.

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